References for Chapter 4 (Print Industry Segments)

Online references (supporting articles, handy data tables, calculators, glossaries, interactive demos, etc.) will be added to this page periodically. Please submit comments or suggestions to the authors via email. Thanks.

Reference and Link (if available)Page’s article on Print Market Segmentation. 65
Rochester Institute of Technology, RIT Scholar Works, What is print? A characterization of the printing industry in the United States (PDF), 2007. Includes additional reading and resources.65
Research report, Convergence in the Print Industry: Understanding Growth Opportunities and Competition, May 2018, NAPCO Media.66
William K. Smythe, Sizing and Segmenting the Printing Industry (PDF), NPES Newsletter, February 2006.67
Smithers Pira, Insight: The Future of the Global Printing Market. Includes links to in-depth research reports (payment required).76
INDUSTRY ASSOCIATION: Association for Print Technologies (formerly known as NPES; some content still found at
INDUSTRY ASSOCIATION: Flexographic Technical Association.
INDUSTRY ASSOCIATION: National Association for Printing Leadership (also includes the National Association of Quick Printers).
INDUSTRY ASSOCIATION: Printing Industries of America.
INDUSTRY ASSOCIATION: Specialty Graphic Imaging Association.
More to come…

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