PLEASE NOTE: This textbook now uses a QR Code instead of Ricoh’s Clickable Paper to access related videos and other online content. For users of previous versions of the book, a printed insert is available. Email us at book@intuideas.com for information.
“This is a wonderful book for our introductory printing class at ASU. It gives historical context and connects with modern printing techniques and trends through easy to navigate chapters and pages that link via scan to online resources. I recommend the book to anyone who is eager to learn what print is all about!”
— Penny Ann Dolin • Assoc. Professor of Practice • Graphic Information Technology • Arizona State University
“First of all, the book is AWESOME!!!! It has changed the education of my students. Their adoption of the book has far exceeded my expectations.”
— Patrick J. Ruebensaal • Graphic Imaging Instructor • Cuyahoga Valley Career Center
“Introduction to Graphic Communication builds on deep industry expertise, and continues to grow its content with the times. Thanks, John and Harvey, for creating a thorough, dynamic resource for graphic communication pros. We need it!”
— Catherine McGavin • Marketing/Sales Operations & Business Development Leader • RR Donnelley
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